feel their pain

So you have a prospective customer out there and you don't even know her or him.  They are truly bothered by a deficient software application at work or really need a part to fix a tool and the first thing they do is reach for their keyboards and search engines.

As they reach out for you, meet them half way.  Make it easier for them to find you; show them that you feel their search pain. Build the landing page and relevant search campaign that makes them believe that you understand.

Our deep keyword analysis will point us to those few dozen keywords that are so incredibly specific to your business and the needs of your users/customers/clientele.  Our goal is to find those few dozen terms and make sure they are represented, along with hundreds and thousands of other, possibly more visible terms, in your paid search campaigns and text ads, web site copy and page infrastructure and all of your outreach messaging. 

Your corporate vocabulary is full of keyword gold nuggets — we'll help you find them and incorporate them into your online offerings. So when your new customer-to-be needs "three way matching" or a "Dremel carbide burr", your message is right in front of them. You are in the perfect position to be the solution to their problems.
       
build their business

If you are in the B2B space, even in the best of economic times, you need to take on the job of facilitating your clients/customers/channel partner's growth.  You need to help them cut their costs, drive new revenue and generally build their business.  Especially if you are selling to the retail channel, have "powered by" or co-branded services and products, there is a lot you can do to help your customers sell.

And the closer your product or service is to the commodity line, the more essential it is for you to add value downstream.  Your future growth depends on their ability to grow their business.

- next steps -

Our job centers on feeling your pain and helping to build your business.  Tell us who is your target customer, user or channel partner and then send us the 10 or 20 keywords that you believe best describe your business, product or service.  We'll do a preliminary analysis of how those terms fit in a plan to reach out to your targets.  No cost, but please be honest about your budget.